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Get the Color You Want With Confidence

Why spend the time and money at a salon when you can get the exact color you want at home for a fraction of the price? eSalon is the only home hair color company that can make as little as 1/4th-of-a-shade adjustments. We’ll match your color exactly—send your personalized colorist a photo and they’ll duplicate the color you’re after. And you’ll save up to 90% off of your typical coloring costs.

CREATE MY CUSTOM COLOR

Why spend the time and money at a salon when you can get the exact color you want at home for a fraction of the price? eSalon is the only home hair color company that can make as little as 1/4th-of-a-shade adjustments. We’ll match your color exactly—send your personalized colorist a photo and they’ll duplicate the color you’re after. And you’ll save up to 90% off of your typical coloring costs.

Get the Color You Want With Confidence

CREATE MY CUSTOM COLOR

One-on-one pro guidance.

With licensed, human colorists (yep, real people) who listen to your needs.

Our team of licensed colorists, from top salons and beauty institutes, individually review your hair profile. They meticulously craft your Custom Color Set and are always available for personalized guidance, ensuring you achieve beautiful, award-winning results.

Get Your Color Just Right

Discover what our licensed colorists and precise, customized color can do for you—100% color happiness guaranteed.

Get Your Color Just Right

Discover what our licensed colorists and precise, customized color can do for you—100% color happiness guaranteed.

Here's How It Works!

Our color quiz helps our personal colorist get to know your hair history and your color goals. You even have the option choose an Ammonia-free formula.

1. Take Our Online Color Quiz

Your personal online colorist will review your profile and craft a formula to match your hair and color goals.

2. We Create Your Color

We’ll send everything you need to confidently apply it like a pro! Including your unique-to-you color, Personalized Instructions, and much more!

3. Receive Your Custom Color Set

Here's How It Works!

Our color quiz helps our personal colorist get to know your hair history and your color goals. You even have the option choose an Ammonia-free formula.

1. Take Our Online Color Quiz

Your personal online colorist will review your profile and craft a formula to match your hair and color goals.

2. We Create Your Color

We’ll send everything you need to confidently apply it like a pro! Including your unique-to-you color, Personalized Instructions, and everything you need to color at home.

3. Receive Your Custom Color Set

Get the perfect color at home every time

eSalon empowers you to achieve limitless shades, all professionally mixed by our expert colorists. This means you get a hair color that's perfectly tailored to you, reflecting your unique style and vision. And the best part? You achieve salon-quality results right at home, all at just a fraction of the cost you'd pay at a traditional salon. It's truly custom color, made simple and affordable.

+90,000 Reviews

Get your first custom color for only $0 (a 0% savings!)

CREATE MY CUSTOM COLOR

In the press.

CREATE MY CUSTOM COLORCREATE MY CUSTOM COLOR

Get your first custom color for only $0 (a 0% savings!)

Get the perfect color at home every time

eSalon empowers you to achieve limitless shades, all professionally mixed by our expert colorists. This means you get a hair color that's perfectly tailored to you, reflecting your unique style and vision. And the best part? You achieve salon-quality results right at home, all at just a fraction of the cost you'd pay at a traditional salon. It's truly custom color, made simple and affordable.

+90,000 Reviews

CREATE MY CUSTOM COLOR

Get your first custom color for only 
$0 (a 0% savings!)

With licensed, human colorists (yep, real people) who listen to your needs.

Our team of licensed colorists, from top salons and beauty institutes, individually review your hair profile. They meticulously craft your Custom Color Set and are always available for personalized guidance, ensuring you achieve beautiful, award-winning results.

One-on-one pro guidance.

CREATE MY CUSTOM COLORCREATE MY CUSTOM COLOR

Special Offer Alert: Try Now & Save 0%

Get your first custom color for only $0 (a 0% savings!)

CREATE MY CUSTOM COLORCREATE MY CUSTOM COLOR

9X Allure Best of Beauty Winner for

"Best Permanent Hair Color."

2025 Marie Claire Hair Awards UK Winner for 

"Best DIY Hair Colour Product."

9X Allure Best of Beauty Winner for

"Best Permanent Hair Color."

2025 Marie Claire Hair Awards UK Winner for

"Best DIY Hair Colour Product."

2024 Marie Claire Hair Awards US Winner for

"Best Hair Color Product Overall."

2024 Marie Claire Hair Awards US Winner for

"Best Hair Color Product Overall."

CREATE MY CUSTOM COLOR